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Matador Makes Ultralight Even Lighter with Beast28 Helium

October 19, 2022

Media Contact

Maura Jenkins, Backbone Media
maura.jenkins@backbone.media
(970) 963-4873 ext. 1275

BOULDER, Colo.

BOULDER, Colo. (Oct. 19, 2022) – Matador Travel Equipment, the award-winning producer of high-performance travel equipment, today introduced the Beast28 Helium, a special-edition, ultralight version of the brand’s award-winning Beast28 Ultralight Technical Backpack. Constructed entirely with new, industry-leading materials, the Beast28 Helium cuts weight from the Beast28’s original design, while still offering a durable-yet-agile frame engineered for all technical outdoor pursuits.

“The Beast28 was already one of the lightest framed packs on the market – and now we’ve taken it one step further,” said Chris Clearman, founder and CEO of Matador. “By incorporating lighter-yet-stronger materials, we’ve shaved ounces while maintaining the structure and support that the Beast is known for. With the Beast28 Helium, we’ve done the unthinkable by making an ultralight pack even more ultralight.”

The Beast28 Helium is constructed from 70-denier ultra-high-molecular-weight polyethylene (UHMWPE) reinforced ripstop Nylon, a fabric with a strength-to-weight ratio many times greater than steel. The design maintains the Beast28’s unique flexible frame suspension system, which provides support and torsion with movement, while still allowing the bag to pack down small for travel, offering one of the most full-featured packable bags on the market.

Weighing in at a mere 22 ounces, the new design offers some additional upgrades from the original model, including polyurethane-coated YKK® sealing zippers. Matador also tweaked the bag’s aesthetic, with a blacked-out logo, reflective paracord exterior zipper pills and firehouse-red interior zipper pulls.  Additional features include an internal hydration sleeve, two oversized water bottle pockets, a removable hip belt, and an adjustable sternum strap.

“Travel that tests your limits deserves equipment that promises to do the same,” continued Clearman. “The Beast28 Helium is ready for the pursuit of whatever unique experience, location, or achievement awaits.”

The Matador Beast28 Helium (MSRP: $199.99) is available to purchase online at www.matadorup.com.

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About Matador Travel Equipment

Matador designs high-performance travel equipment designed for objective-based travel. The team’s strengths in design, material technology, and construction give them an edge in developing innovative products that bring outdoor expertise to the pursuit of travel. For more information about Matador, visit www.MatadorUp.com.

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