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Good Housekeeping Selects Houdini Sportswear’s Pace Wind Jacket As A 2023 Best Fitness Awards Winner

December 19, 2022

Media Contact

Kelly Blake – CGPR

STOCKHOLM, December 19, 2022 – Houdini Sportswear announced today that the Pace Wind Jacket was named as a winner in Good Housekeeping’s 2023 Best Fitness Awards. The full list of awards can be found on and select winners will also be featured in the January/February 2023 print issue of Good Housekeeping.

Houdini, a functional life wear company committed to designs that are timeless, versatile, circular, and minimalist, introduced its trail running collection the spring 2022 season. Intended for running and training, Pace creates a weightless feel with lightweight, smooth and silent fabrics enabling consumers to completely connect with their natural surroundings. The Pace Wind Jacket is an ultralight and breathable jacket that provides light weather protection but never adds weight or heat to the wearer. Highly wind resistant without sacrificing breathability and finished with a PFAS free water repellent treatment, the jacket is available for men and women.

“Being recognized by the certified experts at Good Housekeeping is an honor and further validates the products Houdini designs.” said Niclas Bornling, Houdini’s GM North America and head of global brand, “The Houdini design team focused on the Pace silhouettes as pieces that should feel amazing to wear, with light flowy fabrics and silent comfort and fabrics that are PFA free. When you feel at your best you will perform better.”


About Houdini Sportswear

Houdini is an odd band of scientists, artists, designers and adventurers from Sweden on a quest to reimagine the future of functional life wear. Ever since the start in 1993 Houdini has challenged the norms of the textile industry, as a company led by women, as innovators of responsible design and as pioneers of circular business models. Houdini believes that humans are not built to go backwards, but we can go pretty fast when we know the right way forward.

Forward to Nature.