deuter, Parallel 45 are ideal partners with shared focus on corporate responsibility, dealer service
LONGMONT, Colo. (June 22, 2021) — deuter, the global leader in backpacks and outdoor equipment, announces a new partnership with Parallel 45 Sales Group to lead sales and service efforts in the Midwest region. Parallel 45 will represent deuter across North and South Dakota, Illinois, Iowa, Kansas, Minnesota, Missouri, Nebraska, and Wisconsin.
“Doug Scott and his team at Parallel 45 bring a wealth of experience and a service-oriented mindset to deuter. We are committed to partnerships with those who believe in 360-degree corporate responsibility and we’re thrilled to work with a sales agency like Parallel 45, which lives that ethos,” says Scott Park, sales manager for deuter.
Based in St. Paul, Minnesota, Parallel 45 will manage strategic sales across the Midwest territory for deuter, focusing on key categories, including hike, climb, family, bike, and travel. Doug Scott, the agency president and principal, previously served as a sales representative and retail manager for Patagonia between 2010–2020. Parallel 45 is a member of 1% for the Planet and the Fly Fishing Climate Alliance, and has pledged to be carbon neutral in 2021. In addition to deuter, Parallel 45 represents Exped USA, Good To-Go and Croakies in the Midwest and parts of the Great Lakes region.
“At Parallel 45, we focus on industry-leading brands who are taking conscious steps to minimize their environmental impact and ensure fair working conditions in their supply chains. deuter is not only producing best-in-class products, but is also doing it in a high-quality way by partnering with organizations like Bluesign and Fair Wear, as a Bluesign System Partner and Fair Wear Leader,” says Doug Scott. “We have a lot of momentum as we begin the sell-in process for Spring 2022 and I’m thrilled to partner with a brand like deuter, which prioritizes 360-degree corporate responsibility.”
For more information about deuter, please contact PR Account Manager Maria Brickman at maria.brickman@rygr.us.
About deuter: From backpacking to mountain biking, alpinism and travel, to child-carrying and family adventures, deuter crafts highly functional, comfortable and environmentally friendly packs for everyone and everywhere. With over 120+ years of experience, deuter has played a vital role in shaping the culture of mountain adventure since its 1898 founding in Germany. Deuter inspires every new generation of philosophers, womxn, pranksters and rock n’ rollers to get outside and experience mountain adventures the way they want to. www.deuter.com
