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Big Agnes Honors End2End Outdoor with Sales Agency of the Year Award

February 17, 2022

Media Contact

Calvin Bond, Backbone Media
calvin.bond@backbonemedia.net
(970) 963-4873, ext. 1262

STEAMBOAT SPRING, Colo.

The Texas-based sales agency drove impressive growth in two key regions for the brand

STEAMBOAT SPRINGS, Colo. (Feb. 17, 2022)Big Agnes, the Steamboat-Springs-based outdoor equipment brand, recently announced that End2End Outdoor has won its annual Rep of the Year Award, which celebrates the brand’s top-performing sales group. End2End Outdoor’s Conner Larsen and Marissa Binkoski are credited for the award, with outstanding performance in the South-Central and Midwest territories.

“This was an incredibly difficult decision as many of our sales groups performed strongly in 2021, but End2End rose to the top,” said Craig Hatton, director of North American sales for Big Agnes. “Conner and Marissa took on a whole new territory last year and saw impressive growth across the board. We’re thrilled to celebrate their performance after such a stellar year.”

Big Agnes’ Rep of the Year Award honors the brand’s top performing sales group, based on regional growth and overall performance. End2End Outdoor grew the brand’s Midwest and South-Central regions by 22% and 30%, respectively, and managed to double bookings for 2022. Larsen, who founded End2End Outdoor in 2017, hired Binkoski in 2021 to focus on the Midwest region. Together, they renewed a multitude of relationships with dealers while selling-in key expansion categories for the brand.

“End2End not only saw high-caliber sales growth, but also stood out as a leader for their strategies and responsiveness,” continued Hatton. “We appreciate all the hard work from all of our reps this year and we look forward to another strong year of growth.”

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About Big Agnes: Named for a peak in the nearby Mt. Zirkel Wilderness, Big Agnes®, Inc. is located in Steamboat Springs, Colorado, and celebrated its 20th Anniversary in 2021. The company produces award-winning sleeping bags, pads, tents, packs, insulated apparel, camp furniture and now backpacks. For more information, visit www.bigagnes.com or call 1-877-554-8975.

For more information, contact:

Calvin Bond, Backbone Media
Calvin.bond@backbonemedia.net

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