360 Adventure Collective, the trusted member association that has brought focused, regional events for sales reps and retailers for over 40 years, announces the 2021 Winter Show Schedule in the New England and Southeast regions. After multiple show cancellations in 2020 due to concerns for COVID-19, the team is eager, but also cautiously optimistic to return to in-person events in 2021.
“Planning ahead during the current pandemic crisis is not easy, but we are hopeful to be able to conduct safe trade shows in January and February next year,” notes Executive Director Stacey Gellert. “360 AC will be reassessing every month for any shifts in COVID-19 cases or state regulations that would preclude the shows from continuing.”
The Southeast Winter Expo kicks off January 21-24, 2021 at the Greenville Convention Center in Greenville, SC. New England Winter Expo follows up shortly on January 27-29, 2021 at the DCU Center in Worcester, MA. These events provide a private, yet safe setting for reps and retailers to transact pre-season orders for winter equipment and clothing. The New England Winter Wrap-Up show will take place February 22-24, 2021 at the Doubletree Hotel Expo Hall in Manchester, NH. This show provides retailers and reps a chance to complete all preseason orders.
The team is very excited to move ahead with these Winter Shows. However, one of 360 AC’s largest winter events will have to wait until 2022.
“Unfortunately, we were forced to cancel our premier Winter Hardgoods Show in Providence, RI,” says Gellert. “The convention center is being used as a temporary hospital and testing facility for COVID-19 and the timing just wasn’t possible.”
Though the team has been challenged with postponements and eventual cancellations, the association continues to forge ahead with a creative show plan. In addition to the regional winter shows, expect to see more of 360 AC’s successful On-Snow Demos on the 2021 event calendar. These shows provide buyers with an opportunity to “See it, Try it, Buy it.” Additional information including dates and registration will be provided soon.
For a full schedule of events visit their online calendar.
To learn more about 360 Adventure Collective, visit https://360adventurecollective.org/ or email Mandy Giles at mandy@darbycommunications.com.
About 360 Adventure Collective
EORA (Eastern Outdoor Reps Association) and NESR (New England Sports Reps) united in 2017 to create 360 Adventure Collective, a greater organization boasting a combined 40 years of success in connecting the most comprehensive offerings in outdoor and ski apparel, footwear, accessories and hard goods to the industry’s retailers who matter the most. By hosting smaller, more conveniently located expos and markets than the national alternatives, 360 Adventure Collective is the traveling sales rep’s most trusted support system for maximizing connections with retailers and vendors. 360 Adventure Collective has over 675 members with 14 annual shows, and services over 2,900 retailers. For more information or to become a member visit https://360adventurecollective.org/
