Archives

Marketing Sustainability Roundtable

Location: Denver 5, Hilton Denver City Center   WANTED!  Marketing Minds For 10 years the Sustainability Working Group has collaborated amongst more than 150 outdoor brands, retailers, suppliers and other stakeholder organizations to work to identify and implement better business practices throughout our shared supply chains. How do brands tell the story of their investment…

Categories:

Sustainability Convergence Series: Material + Chemistry Innovation

Join us for the first ever Sustainability Convergence, kicking off the Outdoor Industry Association (OIA) Sustainability Working Group (SWG) meetings at the Outdoor Retailer Winter Market + Snow Show, on Tuesday, January 23. The series will leverage the collaborative success of the OIA SWG by adding innovators, investors, researchers, academia and other stakeholders into the…

Categories:

SIA’s Industry + Intelligence Day

Industry + Intelligence returns to Denver for its 4th consecutive year on Wednesday, January 24th, 2018 opening  the Outdoor Retailer + Snow Show.  The day you can’t afford to miss, it’s a free and full day of education and industry networking for all show attendees. Highlighted by a keynote lunch delivered by Rob Katz, CEO, Vail Resorts, speaking on leadership and innovation in…

Categories:

Why Research is Important to Your Bottom Line

PRESENTERS: J. Michael Boyle, Adapt Analytics; Maria Teresa Sampedro, Promostyl; Ryan Wilso, FiveFifty  MODERATOR: Nate Fristoe, RRC We are a data driven society, understand why it is important to your business and what you need to know. Including what is going on in the current market, future trends and how data can affect your business.

Categories:

Consumers and Digital Convergence

PRESENTER: Ruben Martin, Quivers International Inc The snow and outdoor sports industries are going through major changes when it comes to engaging with consumers. From the various sales channels to finding products to the in-store experience, consumer expectations have evolved more in the last few years than any time in history. Many technologies have converged…

Categories:

Filling the Void: Taking on Global Warming When Our Country Isn’t

PRESENTERS: Amy Roberts, Outdoor Industry Association; Mario Molina, Protect Our Winters; Chris Steinkamp, Snowsports Industries America; Jenn Vervier, New Belgium Brewing; Valerie Bone, Pacific Market International; MODERATOR: Chris Davenport It is 2018, governments from around the world have come together to address a challenge that threatens the future of their communities and economies: climate change….

Categories:

Optimizing Retailer Procurement: Seeking a Seamless B2B Buyer Experience

PRESENTER: Josh Reddin, Elastic Suite With the collapse of big box retail and the strength of online commerce (Amazon), specialty retailers are facing negative side effects of a discerning consumer. The generation shift alongside technological advances has forever changed the face of specialty retail. Our presentation will address the “shift” within retail, how retailers need…

Categories:

Creating Authentic Brand Experiences for the Outdoor Consumer

PRESENTER: Cara Peckens, imre More than ever it is critical to connect the dots across channels, devices, and moments to create a consistent and seamless experience that provides value and resonates with outdoor consumers on an emotional level. A well-designed, personalized experience — one based on deep user insights, coupled with the right mix of…

Categories:

Changing the Game by Changing the Rules: Creating a Culture of Leadership to Drive Innovation

PRESENTER: Rob Katz, Vail Resorts Rob will speak to how Vail Resorts has reimagined the mountain resort experience around the world by carefully curating a unique leadership culture within Vail Resorts, focusing on the personal development of the company’s more than 30,000 brave, ambitious and passionate employees, and leveraging that development to drive innovation both within…

Categories:

Snow Safety: How to Help Protect Our Best Customers

PRESENTER: Steve Berlack, BRASS Foundation As our customers have more options than ever before how can the industry come together to avoid accidents like what we’ve seen in the past? Hear from Steve Berlack about his mission to bring this conversation to the forefront in the wake of personal tragedy. Learn about how you can contribute…

Categories: