Made in America - Outdoor Industry Association

Made in America

Made in America Showcase at Outdoor Retailer

The Made in America Showcase Returns for Outdoor Retailer Summer Market 2016

In recognition of the growing interest in U.S. manufacturing, the showcase was launched to share the story of companies who source domestically. The platform has helped raise the profile of domestic manufacturers at Outdoor Retailer, while educating exhibitors, retailers and media about ongoing opportunities within the outdoor industry.

Outdoor Industry Association’s balanced trade agenda may seem too complex or ambiguous to some in Washington, D.C. Many in our nation’s capital see issues in absolute terms–they either support or oppose an issue, with no in-between. However, when it comes to international trade, we believe this all-or-nothing approach does not reflect the diversity of sourcing options for products in the outdoor industry, whether they are built on the other side of the world or right down the street.

OIA has sought to eliminate import taxes on many outdoor products that have no domestically produced counterparts. But now, we are also seeing more and more outdoor industry manufacturers choosing to make their products in the United States.

The Pendulum Swings Back to “Made In America”

For some, it is to be closer to their customers, to have shorter lead times or to avoid the many challenges of sourcing products far from their retail markets. For others, it is simply a matter of pride in making their products here and stamping them with “Made in the USA.” Whatever the reasons, American manufacturing is making a comeback, it is here to stay and OIA is here to support you.

We launched the OIA “Made in America” program back in 2012 just as the resurgence in U.S. manufacturing was getting underway and as many outdoor companies were beginning to bring some or even all of their production back to the U.S. We established a collaborative network of domestic manufacturers to share common challenges and together search for common solutions. We share our successes, learn valuable new lessons from one another and come together to speak with one voice to tell Washington, D.C., policymakers that they need to do more to support the revival of U.S. manufacturing.

OIA Helps Gain Traction for U.S.-Made Products

And as outdoor products that are made in America become increasingly popular here and around the world, we work hard to help you identify and gain access to new foreign markets for your goods. We can help you reduce your costs on inputs that can’t be sourced in the U.S. and find resources that can help you grow your business.

We know that whether you source overseas or make your products here, growing a business in the outdoor industry can be challenging. American outdoor companies face increasing costs and pressure to gain market share against foreign competitors that don’t always play by the same rules. But OIA’s “Made in America” program is looking out for you, and we can help you thrive in the global economy.

International trade, global sourcing and making products in America grows more complex every day. There is no easy solution or a one-size-fits-all approach, but with OIA’s balanced trade agenda and our “Made in America” program, we work to help everyone get a fair shot.