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Member Benefits

For the industry at large. OIA delivers key takeaways on our website. Our members get exclusive access to the full report that has insights to help them:

  • Better understand consumer behaviors and motivations, define target markets, and stay abreast of trends like increasing diversity, youth participation, outing frequency, core consumer and casual consumer differentials, and gateway segments.
  • Get information on the size and demographics of the outdoor participant base along with the clear definitions and hard numbers often required by investors, policy makers, and emerging or established business owners.
  • OIA Leadership members get early VIP access to the full report.