Outdoor Industry Association

Data Dashboard & Trends Blog, August 2014

The Data Dashboard is a member-only benefit. Log in to view the dashboard if you are a member. If you are not a member, join OIA today.

What is the Data Dashboard?

The Data Dashboard provides at-a-glance insight into key measures relevant to the outdoor industry, including monthly outdoor product sales and analysis, a monthly briefing on a critical consumer trend, key U.S. economic indicators and more.

Why is it valuable?

As a member-only benefit, you now have at your fingertips a snapshot of current conditions and issues impacting the outdoor industry and the broader economy. The Data Dashboard can help establish context and perspective as you evaluate the current state of your business and the outdoor industry as a whole.

By spending just ten minutes each month with the Dashboard, you will have a high-level understanding of changes in outdoor product sales and key indicators of the health of the broader U.S. economy to help drive better decision making.




Team up with the OIA community and start enjoying the benefits of membership. Provide your staff with the tools to run your business more efficiently and effectively.