Outdoor Industry Association

OIA Rendezvous 2012 Agenda

Wednesday, October 3

8:30 am - 5:30 pm – Conference Registration/Information Desk (Lobby, 4th floor)

12:00 pm - 3:00 pm – Outdoor Excursions (Optional): Kayak/SUP or Bike around Boston (Registration is now closed)  David Weinstein, (o)303.327.3504 or (c)303.819.3047

5:30 pm - 7:00 pm – Welcome Reception (Ballroom Foyer)

7:00 pm - 8:40 pm – Opening Dinner and Keynote Address: Adaptability: Keeping Pace with the Rate of Change. Max McKeown (Ballroom)

8:40 pm - 10:30 pm – Presidential Debate Watch Party (Open to all Rendezvous participants) (Ballroom)

Thursday, October 4

6:00 am - 7:00 am – Morning yoga practice with Prana; or Early morning run with Puma - Ecosphere (Yoga = Adrienne, Run = Lobby)

7:00 am - 6:00 pm – Conference Registration/Information Desk (Lobby, 4th floor)

7:00 am - 9:00 am – Breakfast and Keynote Address: Engaging Digital Natives Through Gamification. Gabe Zichermann (Ballroom)

9:15 am - 10:30 am – Breakout Sessions

  • How Consumer Technology is Changing Retail. Scott Barrett (Adrienne)
  • The Shift Index - An Effective Business Compass to Navigate Today's Uncertainties. Duleesha Kulasooriya, Anupam Narula (Martha's Vineyard)
  • Beyond the Shopping Cart - The E-Commerce Success Equation. Sara Meaney (Cape Cod)
  • The Shrinking Supply Chain - From International Sourcing to Close-to-Consumer Manufacturing. Dr. Bruce Arntzen (Nantucket)
  • The Evolution of Successful Brand Protection. Dean Hill (Nantucket)

10:45 am - 12:00 pm – Breakout Sessions

  • New Retail Business Models - How Hybrids Are Reinvigorating Retail. Bernadine Wu (Adrienne)
  • Employee Engagement - How Leaders Are Significantly Growing Their Business. John Bernard (Martha's Vineyard)
  • Going Direct-to-Consumer - Is It Right For Your Business? Mike Bisner, Gary Fleming, Steve Rogers (Cape Cod)
  • 3D Printing - Bringing Manufacturing to the Consumer. Cathy Lewis (Nantucket)

2:00 pm - 2:00 pm – Lunch and Keynote Session: Technology Shifts Shaking Up Business. Charles Laughlin, Jennifer Vlahavas (Ballroom)

2:15 pm - 3:30 pm – Breakout Sessions

  • "NEW Rules" Retail Training. Dan Mann (Adrienne)
  • Quality Places To Play - We Can't Thrive Without Them. Will Abbreger, John Sterling, David Weinstein Kate Williams (Cape Cod)
  • Millenial Consumer Trends - 2012 Revelations and What's on the Horizon for 2013. Michael Wood (Nantucket)
  • Energizing Your Retailer Partnerships - E-Commerce Tools for Tomorrow's B2B Operations. Anne-Marie Doucette, Whit Johnson (Martha's Vineyard)

3:45 pm - 5:00 pm – Afternoon Keynote Session: Capturing the Customer — How Customer Acquisition and Experience is Everyone's Job (and Retail's Future). Melissa Campanelli, Cassie Heppner, Ed McAlister , Angela Owen (Ballroom)

5:00 pm - 6:00 pm - OIAPAC Reception (OIA PAC Members) (Ballroom)

6:00 pm - 10:00 pm – The Retail Trail/KOA Urban Kampground Celebration

Friday, October 5

6:00 am - 7:00 am – Morning yoga practice with Prana; or Early morning run with Puma - Ecosphere (Yoga = Adrienne, Run = Lobby)

7:00 am - 12:00 pm – Conference Registration/Information Desk (Lobby, 4th floor)

7:00 am - 9:00 am – Breakfast and Keynote Address: Forecasting the 2012 Presidential Election. Ken Rudin, NPR's Political Junkie (Ballroom)

9:15 am - 10:30 am – Breakout Sessions

  • Learning to Put the Soul Back in Specialty. Keith Baker, Lisa Hollenbeck, Christopher Howe, David Leinweber (Cape Cod)
  • Advocacy 2.0 - Advanced Techniques for Making a Difference in the Political Process. Kirk Bailey, Sue Rechner (Martha's Vineyard)
  • A Practical Guide for Creating Social Media Campaigns. Brandon Holmes (Nantucket)
  • The Green Beat: Develop Your Company's Sustainability Roadmap and Credibly Communicate It. Kristen Lang, Anne Kelly (Adrienne)

10:45 am - 12:00 pm – Keynote Address. Clark Scheffy (Ballroom)

12:00 pm - 5:00 pm – Rendezvous Service Projects Sponsored by Timberland

6:00 pm - 9:00 pm – Closing Reception and Dinner (Ballroom)

OIA Rendezvous 2012

 

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