Outdoor Industry Association

America's Great Outdoors

Get Involved!

If you have questions, or would like to know how you can provide quality places to play, contact Lindsay Bourgoine, OIA Advocacy Manager at 303.327.3490.

President Obama signed a Presidential Memorandum on April 16, 2010, establishing the America’s Great Outdoors Initiative (AGO). AGO focuses on reconnecting Americans to the outdoors and promoting community-level efforts to conserve and restore outdoor spaces.

Throughout 2010, the Department of Agriculture (USDA) andthe Department of Interior (DOI) was joined by the Environmental Protection Agency (EPA) and the White House Council on Environmental Quality (CEQ) in soliciting public input on how the federal government can better serve the conservation interests of communities across the country. President Obama requested that these groups write a report summarizing their findings to send to the White House. The report was released in February, 2011.

Public Listening Sessions: Administration-hosted and Homegrown

To collect input from the public, USDA, DOI, EPA and CEQ hosted a series of public “listening sessions” across the country during which their staff engaged in dialogue with local conservation leaders and industry stakeholders. Outdoor Industry Association (OIA) worked with the administration to turn out leaders from the active outdoor recreation community to these public meetings.

Additionally, OIA worked with a coalition of outdoor recreation clubs and user groups to organize 8 “homegrown” listening sessions across the country. These events focused on engaging the outdoor recreation communities in areas that the administration sessions did not cover. OIA worked with Outdoor Alliance to compile the input from these meetings into the 9-page report, America’s Great Outdoors Homegrown Listening Sessions.

Stay connected with AGO news and updates online

Become a fan of the America's Great Outdoors Facebook page to stay in touch with the latest news and events surrounding the Initiative, connect with other outdoor recreation enthusiasts and to share your thoughts and pictures.

Be sure to visit the America's Great Outdoors Campaign website for featured stories and news coverage.


Team up with the OIA community and start enjoying the benefits of membership. Provide your staff with the tools to run your business more efficiently and effectively.