Outdoor Industry Association

OIA Mission


Contact us today or call 303.444.3353

To ensure the growth and success of the outdoor industry.

Outdoor Industry Association® (OIA) was founded in 1989 by a group of visionary outdoor industry professionals who realized that “outdoor” could be much more than a passing consumer trend. Today, OIA is the leading trade association and voice of the outdoor recreation industry, serving more than 4,000 manufacturers, distributors, suppliers, sales representatives and retailers in the active outdoor lifestyle.

With offices Boulder, Colo., and Washington, D.C., OIA is the title sponsor of Outdoor Retailer and the trade voice representing a $646 billion industry. OIA supports the growth and success of the outdoor industry through its focus on government affairs, sustainability, outdoor consumer insights, industry trends and youth participation. OIA hosts an annual industry leadership forum and delivers on-demand and in-person education, tools and resources to help its members grow and succeed in the dynamic and ever-changing outdoor recreation marketplace.

Every day, OIA works with our members to benefit the industry by:

  • Advocating for issues critical to the future of the outdoor industry
  • Building stronger business leaders
  • Changing the way the world does business
  • Celebrating, inspiring and growing the active outdoor community.

If you are involved in the outdoor industry, you have a place in the association. View our Member Benefits to find out how OIA can help you be more connected, profitable and informed, or call us at 1.303.444.3353.


Team up with the OIA community and start enjoying the benefits of membership. Provide your staff with the tools to run your business more efficiently and effectively.